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Case Study: Spotify Playlist Promotion

Real Spotify Promotion Case Study Indie Music Academy vs Playlist Push, SubmitHub & SoundCampaign After testing multiple music promotion services, The Not Bobs finally found a Spotify promotion strategy that produced meaningful results: real streams, clearer ROI, and a repeatable path forwa...

Music Royalties Explained: The Ultimate Guide for 2026

Disclaimer: This post contains affiliate links, and we earn a small commission from purchases at no cost to you. We only refer products or services we know and trust. Introduction One of the biggest mysteries and struggles of the music industry is how to get paid music royalties in the United S...

Spotify Playlist Promotion for Beginners

You might have heard that, in order to have a chance on hitting a deal with a record label, your Spotify artist profile needs to look appealing, especially when it comes to your number of streams and followers. Even if you're not trying to get signed, you're probably wanting to see an increase in...

Case Study: How to Use Influencer Marketing Like The Sick Puppies

Ever heard of the Australian garage band, The Sick Puppies? They were one of the early bands to use what we now know to be an effective tool in the marketing world - running an influencer campaign. Not sure what that means? It's when you hire social media influencers (content creators who have a...

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