Discover the fastest and most effective way to grow your Spotify... ethically.
Have you ever wondered "what is the best way to get more streams on Spotify?"
Most independent artists write incredible songs but they are missing the promotion method that puts their music in front of new fans in a way that matters.
They try dozens of lackluster promotion methods from:
- Posting to their friends on social media
- Trying their hands at Facebook and YouTube ads
- Even “boosting" a post to try and overcome the algorithm won’t work
Do you see the common thread in these in-effective marketing attempts?
The listener needs to stop watching that cat video (or whatever they were doing) and switch apps in order to stream your music… which is not how they wanted to spend their time in the first place!
This is called "interruption marketing" and this is what we as artists default to because it's what we see everywhere around us.
The only difference is that corporations spend millions on "interruption marketing" every week.
You can't copy a corporation because you are not a corporation.
You are an independent musician (and you don't have millions to spend on Facebook ads either).
You need a different strategy.
Thankfully, there is a marketing principle that has been well-known by established marketers for decades:
☞ The most cost-effective way to grow a platform is to advertise directly on that platform.
This is the secret to massive results—stop trying to convince people to jump from one platform to another. Few artists realize this this and are frustrated when they can’t get anyone to listen to their songs on Spotify.
Show your music to thousands of listeners who are already looking for new music!
This is why Spotify Playlist Promotion is so effective and why you should start using playlist promotion in your music marketing strategy.
There's just one problem...
Spotify Promotion companies are sketchy
I hate to be the bringer of bad news.
As someone who has been on playlists before
And has gotten artists thousands of streams from playlists
Here is the sad reality:
- Most Spotify Playlists don't provide you with real listeners
- The big playlist companies are a well-oiled “Bot” machine that simply drive-up your Spotify numbers artificially (without any real fans)
- If your playlist doesn’t bring the right listeners, it will actually HURT your Spotify algorithm
- And if you use low-quality, low-priced Spotify promotion services, you can actually get BANNED from Spotify all-together
I think you know the ones I’m talking about.
They are the guys DMing you on Instagram trying to sell you $45 dollar Spotify promotion with no reputable company backing their claims.
Or the friendly-looking faces running Instagram and Facebook ads claiming they have thousands of happy customers when in reality it’s all a front to scam artists into purchasing low-quality, bot-runned streams.
It’s all fake.
And fake streams on music streaming services don’t build your fan base.
Without real people listening, you can’t begin to take them on your Fan Journey.
Not only that...
Without real people listening, you can’t build reliable demographic information
Or carve your digital fingerprint into the Spotify “Related Artists” algorithm.’
How to attract the right type of listeners (not just empty streams)
So who are the right type of listeners? And how do you get them to listen to your music on Spotify?
Well most artists will assume that getting on playlists with the right “Genre” is good enough and it will build their Spotify Algorithm.
But that’s actually not enough and Spotify doesn’t care about Genre as much as you’d think.
What Spotify actually cares about is the quality of this listener and the actions they perform.
Here’s what a quality Spotify listener does:
- They use the Spotify search bar
- They consume multiple types of music across multiple genres
- They drag songs into their own playlist libraries
- And they click the heart button next to your song
You need a listener who does all these things…
Which means even getting on a playlist within your genre could actually be a bad thing if you’re not getting active users of the Spotify App.
I shelled out my own money to show you the difference between bot traffic and real followers...
Since you've read this far, it seems appropriate to finally introduce myself.
My name is Ryan Waczek and I'm an Emmy-Award Winning musician and the founder of the Indie Music Academy (more on that later).
It’s no secret that against low-quality Spotify placements...
And if you’ve ever had a conversation with me, I might have told you that I was on the hunt for a legitimate, reputable, Spotify Playlist company.
And to this day, I haven’t found any that I would recommend.
And believe me, I've looked HARD and spent thousands in the process, testing, and vetting...
All of them falling short:
And others that I won’t name specifically but you probably see his ads too on Instagram….
Not a single one of them delivered real engagement.
Not a single one brought me real fans that I could send on my Fan Journey.
Not until I took matters into my own hands.
I was fed up with not finding a Spotify Playlisting solution for myself so I went out and did what most are unwilling to do:
I partnered with the same Los Angeles - based marketing companies that Major Record Labels use to get their artists placed on legitimate, influencer-owned playlists.
And trust me guys,
Record labels don't mess around with bots when it comes to building the audiences of their artists.
Record labels need real fans otherwise they go out of business.
The very first time I spoke with them, I told them: "I don't mess around with fake plays... and if I even suspect that they were sending bot traffic, we were done."
Long story short guys,
My very first experience ended with a Major placement on the BBC Hulu Original "Normal People" with my song RIGHT NEXT to Selena Gomez and other household names.
I went on to do 6 more campaigns and actually triggered the Spotify "Radio" Algorithm which gives me thousands of free streams every week directly to my songs and permanently increased my monthly listeners due to the organic growth!
I'm not saying that these results are typical...
But what I am saying is this is finally the real deal.
Not a bot-farm.
Not a scam.
Once I got a real placement, fans started DMing me on Instagram!
And I know for a fact that they are discovering me on Spotify because I'm even getting emails saying "I found your song on ___ playlist"
That's what the Fan Journey is all about!
And this had never happened before on other playlists (because bots don't care about you).
So what I'm about to share with you is direct access to the Los Angeles promotion companies that I've partnered with.
They usually only deal with Record Labels, but they've agreed to let Indie Music Academy students submit their music on this page only.
(This is not just marketing mumbo jumbo, they actually have only partnered with me and no other promotion service.)
So if you have been searching for legitimate and safe Spotify Playlist Promotion like I have...
That actually grows your popularity with real fans and not bots...
Then continue below to learn more about the promotion packages that I've negotiated in advance for you.
It all comes with a delivery guarantee: which means you get refunded the difference if for some reason your song can't get placed.
And my personal favorite: a 100% no "bot" guarantee too!
Keep reading below to learn about the types of popular playlists we work with and how to start promoting your song!