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New Program Reveals:
How to quit your job and replace your income with music...
And Get Paid by Your Fans to Make Music using the "Fan Attraction System"

From The Desk of Ryan Waczek
Owner & Founder of the Indie Music Academy
Nashville, TN

Dear Friend,

If you would like to finally learn what it takes to build a fanbase and sell products with your music brand, this will be the most important training you'll ever experience.

With streaming earning artists just pennies and CD sales being a thing of the past, we need to turn to a new way of building a fanbase and generating income.

That new way is what I call the "New Music Industry" and thankfully, there are only three requirements in order to succeed in the new music industry:

If you have:

  • An internet connection
  • A cell phone with a camera
  • And the ability to write an email to a friend

Then you already have all the skills you need to start building the fanbase of your dreams and growing online music revenue streams without having to rely on streaming, touring, or even getting a record deal.

What I want to do is turn your already existing skills into a strategy to attract fans and build a reliable monthly revenue stream so you can live the life that you want and build the music career that you always dreamed.

I'm going to hand over all the templates, workbooks, branding guides, funnels, and sales scripts that will get your music career up and running in just 3 months. 

Are you ready to learn how all this can be possible for you?

Keep reading and I'll show you my exact method to selling over 1 million dollars worth of products online (as regular guy who has is degree in classical music).

You'll find that achieving your music goals is closer than you think!

Attracted new fans in just 12 hours!


👆 Actual footage of an indie artist attracting brand new fans (click play)

Exactly What You're Getting

First of all, this isn't like any training or music industry book that you've ever owned. Believe me, I've read all of them—from Donald Passman's All You Need to Know About the Music Business to Ari Herstand's How to Make It in the New Music Business—both are great reads, but this is not what I'm going to cover. 

Instead, you are going to get a no-fluff & no-filler, battle-tested roadmap to fans and income for your music career.

It is easy to understand at a glance.

But detailed enough to provide impact and clarity as to exactly what you need to do to build your music career correctly.

Each step of the roadmap includes video training, fill-in-the-blank templates, funnels, and other marketing timesavers that you can use to build your music career.

You might start at the beginning, or you might be someone who is already advanced and you'll start somewhere in the middle, but regardless of where you are right now, here's the journey I'll take you on:

(☝️ This is one of exact mind maps that I will be providing to bring clarity and structure to your music career.)

Is Music Income Really Possible?

You might be wondering if this is actually possible for you. And the short answer is yes it is 100% possible and I'm going to spend the rest of this page explaining exactly how I'm going to transform your music career from an expensive hobby to a revenue generating business.

Regardless of how many songs you have written, regardless of your formal music education... you can use this same system as a complete beginner or as a seasoned musician.

For example, I've written countless songs, attended a 4-year music college, became a recording engineer, and studied music production... and still didn't have consistent revenue and a business that worked for me (instead I was a slave to my music by always chasing the next "gig").

So this is not only for beginners. This is for any musician who is ready to add fans and profits to their music career.

And I'll be using a method that I personally invented that you won't find anywhere else.

I'm not going to teach you how to book more shows. I'm not going to tell you to "gig more" or "find investors" or even to "get signed"—all of these things make you a slave to your music.

I'm going to teach you how to reach musical freedom.

Like I said, this isn't like any training you've ever owned.

I really think you're going to love this!


The Fan Attraction System

The Fan Attraction System™ is my flagship video course that will take any talented independent musician and turn them into a revenue generating business in just 3 months

Here is just some of what you'll learn:

  • The easiest and most high-leverage path to earn a music income without pinching pennies from streaming royalties.

  • How to crush your song releases with a 10-step song release plan... plus a 14-step Pre-Release Checklist that takes the guesswork out of everything you need to do before you announce your next song.

  • How to build a sales funnel called the "Fan Journey" to take your fans from stranger to customer no matter what you're trying to sell them.

  • The three areas of your music career that you are leaking money and why 80% of your income will be generated through products and NOT come from royalties.

  • The 3 ways to grow your fanbase on Spotify and how to get on the most valuable Spotify Playlists where fans will drag your songs into their own playlists.

  • Get my full calendar of everything you need to do 30 days before you release a new song including social media posts, email blasts, promotional videos, and website updates.

  • How to build your music website the right way so that you can eliminate confusion and increase signups and sales.

  • How to define your music brand so that listeners will understand who you are as a person and establish a life-long bond with your personality.

  • Learn the true marketing goal behind every action you take on social media so that you build a fanbase that's ready to buy from you.
  • Discover the most important link you will ever share so that you are collecting valuable "pixel data" for future Facebook Ads campaigns.

  • Learn how to run a professional live stream with equipment you already have at home to perform a virtual concert for your fans and sell digital tickets that create  automatic income.

  • Completely understand how music royalties are collected and how to pick the best music distributor that will earn you the most money in the long run.

  • Structure your music storefront with the three types of music products you need for every type of fan.

  • How to build something called a Fan Magnet™ that will literally grow your list of fans right before your eyes once you implement.

  • How the Organic Social Media Algorithm works and the best way to establish reliable communication methods with your fanbase so you can notify them of new products and song releases.
Get Started

"Ryan knows the secret to take all independent artists to the next level!" — Mike M.


You might be thinking, "You're right... that's a lot of practical and much-needed information that every independent musician needs right now!"

And you'd be right—that's exactly how I designed this.

But it gets even better.

This program will also teach you how to create consistent and predictable monthly revenue using your music.

How much money per month? 

Mileage will vary on how much effort you put in. But the method 100% works. Just take it from one of my students who put into practice everything taught in the Fan Attraction System:

"Ryan helped me get my first 500 email subscribers and then now those same fans earn me $500/mo of recurring revenue for my music. I didn't think it was possible but now I look at my sales analytics and I can't believe what I'm seeing—all from following the marketing principles Ryan teaches here inside the Fan Attraction System."
- Marcelo C.

I know some of you will think that this quote is fake.

But here is an actual audio clip from our conversation (used with permission) where he shares exactly how his fans are now purchasing products after discovering him as a complete stranger. Click to hear Marcelo in his own voice:

"Using your optimization techniques, she found my webpage, became a fan, bought a t-shirt, and wore it to my live concert!" — Marcelo C.

(Listen to the story in Marcelo's own words, Press Play)

Marcelo C.
Fan Attraction System » Student Testimonial

To give you a little more backstory...

What you just heard in the audio clip is what happens when you have a working marketing funnel for your music.

Marcelo (the student in the audio clip) plays in two bands and by using the marketing principles taught inside the Fan Attraction System he has turned his musical talent into a revenue generating business that is earning him over $500/mo from his supporters.

And this is just the beginning for him because of one very important truth:

When your fanbase-size doubles, your revenue will also double. 

That rule is based on the "$1 Per Subscriber" principle that I will teach you inside the training — that is how Marcelo was able to turn 500 email subscribers into $500/mo of recurring revenue. So if you are sitting on an email list of fans but doing nothing, you are actually sitting on a potential gold mine of cash that I will teach you how to unlock.

And I also want to teach you how to set up your own custom fan funnel that is going to bring brand new listeners to your music each and every day on autopilot.

Does this sound good to you?

I hope so!

Let's dive a little bit deeper into the course curriculum so that you can clearly see how this course is structured and how it will finally unlock what you've been missing in terms of audience growth and musical income.

Course Curriculum 🎓


Indie Basic Training 🥊

The first module you will receive is called "Indie Basic Training" and it's designed to lay the structure and foundation of your music business correctly.

The goal is to give you incredible value straight out of the gate so you can see immediate improvement with everything you're already doing. The training lasts for 5 days where every day you will receive roughly an hour of video content, checklists, and how-to guides on the 5 biggest areas of your music career.

Whether you're a beginner, or have been a musician for 30+ years, you get brought up to speed, fast! 

IBT 🥊 is great because it's impossible for me to know your exact situation since we haven't met yet — but through Indie Basic Training I can solve nearly every mindset, marketing and business problem that you will ever face as an artist.

But IBT 🥊  is just where your training begins.

"I never realized how many frigging holes I had in my music business... thank you!" — M. Randy

👆 Actual email sent to our support team from a real student after completing IBT 🥊


Profitable Music Career 💵

The full title of this training is called How to Build a Profitable Music Career from Scratch and it is one of the most popular trainings at the Indie Music Academy—for a good reason:

It teaches you how to be financially independent as a creative musician. This means you stay in control of your business and financial goals so you never have to take a "bad deal" from a sketchy record label just to earn some extra cash.

Just think about it for a second. If tomorrow you were given a shout-out by Post Malone himself, would you have the business structures and the marketing knowledge to turn that exposure into a lasting career? Soon you will! You'll learn information in a single weekend that took me 10 years to sort out!

"I recommend this to anybody who is tired of not getting their music heard." — @therearestorms


👆 Actual testimonial from a real student after finishing PMC 💵


The Fan Journey Formula 🧭

This is where we shift from learning business and marketing principles to introducing plug-and-play marketing strategies that I want you to literally steal from me and implement for your own music career.

That's where the Fan Journey Formula comes in.

There is nothing more important than constructing a Fan Journey if you want your fans to listen, show up, and purchase from you time and time again. That's why in this module, I will outline the entire Fan Journey Formula. I'll even teach you how to research and sell your own products and use Facebook ads and Instagram swipe-up ads to build audience awareness towards your "fan funnel" that we will set up together.

"Love your videos, love your process... I couldn't be a bigger fan!" — Mike M.


👆 Real testimonial from one of our first FJF students.


The Song Launch Formula 🚀

Now we take everything taught in the previous modules and apply it to the single most important action in your music business—the release of a brand new song. 

The 30 days leading up to your "Song Launch" are some of the most valuable moments for growth in your artist career. But how do you release it so people actually care? That's where The Song Launch Formula comes in. You'll get the most in-depth song release strategy anywhere on the internet including a 30 Day Song Launch Calendar so you'll never get stuck wondering "what should I be doing today so I don't fall behind." 

This will give you complete confidence over your music career, accelerate your growth and product sales, and (most importantly) combine your musical creativity and "marketing" into one fluid process so that your career growth is automatic. 

Once you master this you can't fail. I repeat—once implemented this is guaranteed to give you traction in your music career.

You might be thinking, "wow, this is a lot and this is going to take a TON of time."

But actually the opposite is true!

Almost everything you need I will hand over to you fully finished. You just need to simply implement everything into you own ecosystem. 

But I wanted to be extremely specific on exactly how I'm going to help you. It also is worth mentioning that I'll be there for you along every step of your training to answer questions and clarify anything that is confusing. Below every video there is a chat box where you can directly communicate with me and the other students (see image below):

👆 Discussion from students inside the Song Launch Formula 🚀 training portal!

I hope it's starting to become clear that growing your fanbase and building an income around your musical talent is actually possible using this method.

I have so much more I want to give you today (including some awesome bonuses) but first let's recap everything you're getting so far:

The Fan Attraction System

(At a glance)

You're going to ALL 4 of the Fan Attraction System Trainings:


Indie Basic Training 🥊
($297 Value)


Profitable Music Career 💵 
($297 Value)


The Fan Journey Formula 🧭
($497 Value)


The Song Launch Formula 🚀 
($497 Value)


Total Value: $1588

Get started for only:



Get Started

Now Let Me Sweeten The Deal

I hope you can tell that I'm really trying to give you everything you need.

More than you could EVER learn from a university class, or from a traditional music business book or course.

But what if I gave you even more value by upgrading your order automagically ✨

If you choose to take your music career into your own hands today...

AND you are READY to commit and invest in your future music career by purchasing today...

Then I want to reward you for that action and commitment you are making right now!

So today I also want to give you...


These Add-Ons are usually at least $97 per masterclass, but you're going to get everything below included for free. 

#1 The Music Copyright Masterclass
($97 Value)

If protecting your music from intellectual theft is important to you (which it should be) you are going rejoice over this step-by-step video masterclass that walks you through how to copyright your songs using the United States Copyright Office online portal. This portal is extremely confusing without an expert guide, and what I've done is filmed videos for every type of copyright situation you might find yourself in—whether you need to copyright lyrics, melody, a recording, a cover song, even an instrumental, you now can have confidence that you music is protected the right way!

Next in the Indie Foundations Bundle...

#2 An In-Depth 2 Hour Branding Masterclass
($97 Value)

At the end of this branding masterclass you're going to have your brand strategy notebook (provided as a part of this training) completely filled with every nuance and detail of your new and improved artist brand. If you think your music brand is simply a logo or a website then you're missing the mark. The transformation in this workbook + masterclass can't be understated. 

You will also get...

#3 The Music Royalty Map & Masterclass 
($97 Value)

Imagine there was a map that told you how collect every single music royalty and where to sign up. Thankfully now there is! In this no-frills "crash-course," I explain comprehensively how music royalties work and everywhere you need to sign up to make sure you get what is owed to you. Whether you're a Songwriter, Producer, Performing artist, or DJ, you'll be able to follow the map and trace out your unique situation to know exactly what you need to do to collect. 

But I want to bring even more clarity to your music. That's why I'm adding...

#4 The Fan Journey™ Map & Masterclass 
($97 Value)

How do you turn Spotify streams, social media likes, and temporary "attention" into a thriving fanbase? The answer is simple: you need to take them on a Fan Journey. Using the provided Funnel Map, I will show you exactly how to build your own Fan Journey specifically for your fans plus you'll get a 30 minute video masterclass, explaining how each "touchpoint" leads to subscribers and sales.

I want to be clear — you won't pay a dime for any of these valuable masterclasses that make up the Indie Foundations Bundle ⚙️! Sound good? Awesome!

 Here's How to Get Started

I'm not going to use any marketing mumbo jumbo, or keep the price a secret until you click to the next page. I'll keep this extremely transparent: The normal cost of this program is usually $1,976 when you stack up all the bonuses but when you buy today on this page, you're going to get a much lower price. 

The price is listed below in a transparent order summary for your convenience.

As soon as you order, you'll get an automated receipt with a link to your private training portal where all the videos, maps, downloads, templates, and step-by-step guides are clearly organized for your immediate use. 

You can access this anywhere either on your computer or mobile device—for life!

And my hope is that this will create such a positive impact on your music career that you will want to continue working together for years to come.

But first, I am going to prove how much I can help you by over-delivering value to YOU—not the other way around. 

So just as a recap, you'll be getting everything I've mentioned above:

Fan Attraction System

Order Summary

Here's what you'll get when you join:


Indie Basic Training 🥊
($297 Value)


Profitable Music Career 💵 
($297 Value)


The Fan Journey Formula 📈
($497 Value)


The Song Launch Formula 🚀 
($497 Value)



  • Music Copyright Masterclass
    ($97 Value)
  • Artist Brand & Business Plan Masterclass
    ($97 Value)
  • Music Royalty Map & Masterclass
    ($97 Value)
  • The Fan Journey Map & Masterclass
    ($97 Value)

($388 Value) Free!

Offer Subtotal: $1976

Join today with bonuses! 

For only


(Now 20% OFF!)


Get Started

This Comes With A 14 Day 100% Money Back Guarantee 

It's important to me that you get results with your music career, but it's also important to me that you feel zero regrets once you join. That's why I am providing a 100% Guarantee that you will love this training and all the other bundled extras or I'll return your money in full.

You get to test out my entire system for 14 days and if my marketing techniques fail to grow your music fanbase, we can hit the undo button and you can take your money elsewhere. I'll even let you keep all the downloads, maps, and checklists so you can hopefully use them one day! How's that for fair? 

I want all the risk to be placed on my shoulders, so you can simply focus on one thing only: choosing to invest in yourself and the future of your music career. If you don't like the training, let me know and I'll give you your money back immediately.


Thank you

Thanks for taking the time to read this letter about how I want to help you establish the income-generating music career of your dreams.

In case you're one of those people (like me) who just skip to the end, here's the deal:

I'm offering you the clear path to fanbase growth and income with your music including how to build and structure your music business, release your songs in the most effective way, and reach financial freedom through using your creativity and monetizing your audience.

I'm also giving you 4 bonus lessons that will teach you how to copyright your music correctly, build an attractive artist brand, collect all your music royalties, and set up your fan journey to sell products using your music.

What's important about all this is that it's well-researched, backed by stats and battle-tested by independent artists like you and me. This is a very limited offer and it's backed by a 14 day, 100% refund guarantee. 

There is no "catch" to this offer and you will not be re-billed or be locked into any type of monthly program or anything like that. 

Click the button to join and get started now. You won't regret it.

That's all from me today, much love!

Ryan "wants you to succeed" Waczek

Get Started!

Read This Disclaimer:

Please understand that I am not here to make false promises or sell you "the dream" based purely on emotion.

I'm here to be 100% transparent with you (and hopefully this is a breath of fresh air compared to what you've experienced from other websites in the past). 

I need to be truthful by saying that I can provide you with everything you need, but you need to implement and take action yourself. Nobody can do this for you. 

There's an old saying that goes, "You can lead a horse to water but you can't make it drink." And the same is true with this. I can't drink the water for you.

Only you can be the champion of your own music career.

So if you are willing to implement a marketing plan that works for independent artists, then you're in the right place.

I am ready to help you by handing over everything you need so that you can achieve results fast!

Remember, your future is still unwritten. Regardless of what you've done or tried in the past, you can still create your future.

You can start building right now, no matter where you currently stand.

Are you ready? Your future is unwritten, how will you write it?

Join the Fan Attraction System Today!

What artists are saying:

Great resource for learning the independent artist world—and Ryan is a wizard!

- Tim K.

This is the most legit platform available.

- Mark B.

It's a great place to start if you want to get serious with your music.

- Michael G.

Even though I'm early on in the process, I'm really grateful for the positivity, encouragement and how seemingly impossible steps are broken down into tangible tasks. Thank you for all you do!

- Aimee A.

Indie Music Academy is 100% legitimate. You will be in great hands with Ryan as your guide into the music business.

- Manuel D.

Completely worth the time and money.

- Erin H.

Since I'm a true fan of Ryan's songwriting, producing, and music coaching skills, Indie Music Academy inspires me to reach for the stars with my own music!

- Trey M.

Working with the Academy has been an amazing experience and I’d recommend them to any indie artist looking for guidance.

- Willie W.

Impeccable and timely customer service with a real human... Incredibly easy to work with and you will learn a thing or two along the way! Keep up the great work!

- John C.

The Indie Music Academy's mission is to help every independent artist turn their musical creativity into a thriving and revenue-generating business while teaching artists how to retain 100% ownership of their music ownership and income. The IMA is trusted by over 1,200 students, 55,000 subscribers, and 30,000 monthly readers as the go-to artist resource in the US, Canada, United Kingdom, and internationally.