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Learn how to structure a financially successful music career...
In the 5 key areas of your artistry.

Watch the video to view the first lesson for free:
"Marketing Mindsets That Free You From the Artistic Cave" (Video 1 of 18)
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Indie Basic Training 🥊

Indie Basic Training is designed to solve nearly every mindset, marketing and business problem that every independent artist will face.

Spend an hour with me every day for the next 5 days through video lessons, checklists, and step-by-step guides to train the weak spots in the 5 biggest areas of your music career.

Enroll Today!

Learn how to grow an Indie Music Career and plug the leaks in 5 essential areas of your artistry...

If you would like to finally learn what it takes to build a fanbase and sell products with your music brand, this will be the most important training you'll ever experience.

I've identified the 5 most important areas of your music career and have developed a new training that is designed to target those areas in the same way that an athlete would target her 5 most important muscle groups.

Let me explain further.

Athletes train to build their physical form and receive the needed trustworthy feedback that pushes them to become high-performance individuals.

Dancers tirelessly practice the fundamentals to build muscle memory in preparation for difficult and demanding dace moves.

And Musicians practice scales and drill music theory principles until the music theory becomes a part of their own expression.

But what about growing the popularity of your music?

Why don't we train the weak spots of what will bring listeners to our music every single day?

Why do we leave the most crucial part of our music career up to chance?

Not anymore.

It's time to train all the weak spots in your music career and plug the leaks in the 5 essential areas of your artistry:

  • Your Music Income Strategy 
  • Your Social Media Strategy
  • Your Song Release Strategy
  • Your Artist Brand Strategy
  • Your Spotify Strategy

I want you to have the best chance of achieving everything you want with your music career. The path forward requires massive and consistent effort and action. I am willing to join with you and to provide you with everything you need. 

And if you are willing to implement what I'm about to show you then you're in the right place.

With that said... let me jump right in and show you exactly what I have for you.

Exactly What You're Getting

First of all, this isn't like any training or music industry book that you've ever owned. Believe me, I've read all of them—from Donald Passman's All You Need to Know About the Music Business to Ari Herstand's How to Make It in the New Music Business—both are great reads, but this is not what I'm going to cover. 

Instead, you are going to get a no-fluff & no-filler, battle-tested roadmap for the future of your music career.

It is easy to follow at a glance.

But also includes video training detailed enough to provide impact and clarity as to exactly what you need to do to build your music career correctly.

This Is Not Only For Beginners.

Regardless of how many songs you have written, regardless of your formal music education...you can use this same system as a complete beginner or as a seasoned musician.

For example, I've written countless songs, attended a 4-year music college, became a recording engineer, and studied music production... and still didn't have consistent revenue and a business that worked for me (instead I was a slave to my music by always chasing the next "gig").

I'm not going to teach you how to book more shows. I'm not going to tell you to "gig more" or "find investors" or even to "get signed"—all of these things make you a slave to your music.

I'm going to teach you how to reach musical freedom.

Like I said, this isn't like any training you've ever owned. I'm going to teach you things like...

  • How to crush your song releases with a 10-step song release plan...plus a 14-step Pre-Release Checklist that takes the guesswork out of everything you need to do before you announce your next song.

  • The three areas of your music career that you are leaking money and why 80% of your income will NOT come from royalties.

  • The 3 ways to grow your fanbase on Spotify and how to identify the most valuable Spotify Playlists where fans will "heart" your song and drag your music into their own playlists.

  • How to build your music website the right way so that you can eliminate confusion and increase sales.

  • How to define your music brand so that listeners will understand who you are as a person and establish a life-long bond with your personality.

  • Learn the true marketing goal behind every action you take on social media so that you build a fanbase that's ready to buy from you.
  • Discover the most important link you will ever share so that you are collecting valuable "pixel data" for future Facebook Ads campaigns.

  • Completely understand how music royalties are collected and how to pick the best music distributor that will earn you the most money in the long run.

  • Structure your music storefront with the three types of music products you need for every type of fan.

  • How to build something called a Fan Magnet™ that will literally grow your list of fans right before your eyes once you implement.

  • How the Organic Social Media Algorithm works and the best way to establish reliable communication methods with your fanbase so you can notify them of new products and song releases.

You're right... that's a lot of practical and much-needed information that every independent musician needs right now!

I'm very excited to tell you that everything I mentioned above is in the brand new marketing course titled:

Indie Basic Training 🥊


Indie Basic Training

The price of this training is listed above and inside you will learn everything I've listed above through plugging the leaks in your music career.

Here's how "Indie Basic Training" 🥊 Works:

The training lasts for 5 days where every day you will receive roughly an hour of video content, checklists, and how-to guides on the 5 biggest areas of your music career. I will guide you in:

  • Day 1: Plugging the Leaks in your Music Income where you are missing out on hard-earned royalties and high-leverage products that you can build in just a few hours.

  • Day 2: Plugging the Holes in your Social Media Strategy where fans are slipping through the cracks and your content isn't being seen.

  • Day 3: Plugging the Leaks in your Song Release Strategy so that your future song releases will actually create long-term growth in your music audience, and isn't just a flash in the pan on the day of release and then crickets afterwards.

  • Day 4: Plugging the Holes in your Artist Brand because your brand isn't simply a logo or a website. It's much more involved and most artists never go through a proper branding process (and then they wonder why nobody is resonating with their music). 

  • Day 5: Plugging the Leaks on your Spotify Profile so that any playlist placements or Algorithmic Traction that you have on the platform can turn into followers and more engaged listeners who "heart" your songs.

Indie Basic Training is designed to solve nearly every mindset, marketing and business problem that every independent artist will face.

Ready to claim your music career under your own control? Click the button below and you’ll be fully enrolled in the entire Indie Basic Training program for one easy payment of just $197. All you have to do is hit the Enroll Now button below to get all of this right now.

Enroll Today!

On Demand

Class starts the very same day that you enroll! Take the class fully online. 


5-Day Intensive

Every day for 5 days you will get roughly an hour of video marketing training, documents, and checklists.


All Artists & Genres

No matter your situation this class will level you up!

Here's What To Do Next

I hope you see that I've designed this training to be quick, transformative, and rooted in foundational principles (rather than quick hacks). I'd love to see you inside! Here are the next steps—I'll keep this extremely transparent: 

As soon as you order, you'll get an automated receipt with a link to your private training portal where all the videos, maps, downloads, templates, and step-by-step guides are clearly organized for your immediate use. 

You can access this anywhere either on your computer or mobile device—for life!

If you ever have any questions at all about the material, there are question submission forms below every video and I'll be sure to answer your questions in a timely manner so that you can customize these lessons to your unique situation.

Plus, You'll Get 5 Additional Bonuses!

Just when you start thinking that this deal couldn't get any better... I want to add even more value to the action takers who decide to join today by offering 5 Additional Written Bonus Lessons that are some of the most highly requested documents  in my advanced coaching community. I want to make these available to you without a subscription, you'll actually get them completely free with the bundle! Here's what you'll get:

  • You'll get my "How to Build a Fan Magnet" training and brainstorming document that walks you step-by-step on how to build your very first free product  that you will use to grow a mailing list of engaged fans who are ready to buy.

  • You'll get "The Problem with Social Media (InfoDoc)" which shares the proper mindsets around using social media effectively and how to use the algorithm to your benefit by always including a "Call To Action" in your posts.

  • You'll get the "Top 20 Music Industry Questions Answered" in a Q&A style document that describes in detail how to overcome the most common roadblocks that artists face when getting started.

  • You'll get my document "How the YouTube Algorithm Works" and learn my strategy for growing my YouTube Channel to over 50,000 Subscribers and over 1 Million views (at the time of writing).

  • Lastly, you'll get one of my favorite documents "How I Triggered the Spotify Algorithm" which is a case study describing the intricacies of what the Spotify Algorithm is looking for and how I get thousands of free streams every month.

These documents could easily be sold as eBooks or turned into individual products of their own. But as an Indie Basic Training 🥊 member you're going to get all of them included if you enroll today. Click the button below to get started!

Enroll Today!

Enrollment Is Open for Indie Basic Training 🥊 

To begin enrollment, enter your details below:

This purchase is covered with my "burn the ships" money-back guarantee.

As with all my trainings, this comes with a 30 day money back guarantee.

But it's unlike any guarantee you've probably ever heard of. 

Here's the thing about guarantees... it gives you a way to back out from achieving what you want.  It allows you to give up too easily on something you want to accomplish.

So if you purchase, go through a couple of trainings and decide to give up, then there is NO GUARANTEE.

There is no way that you did the amount of work needed to achieve your goal. I'm not going to let you give up that easy.

But if you go through the training, do all the work and ON DAY 30, you feel that this was a mistake? You are covered.

I'm doing this because I truly believe it's the best way to ensure you succeed. I know how easy it is to refund something because it's easier than the pain of hard work day after day.

Here's a quick video that I think will change your beliefs about guarantees:


☑️ DO THE WORK and take responsibility for your own success

☑️ Contact [email protected]

☑️ Show me that you've done the work and that you'd like a refund and I'll GLADLY refund you.

I don't want you to ever be unhappy with any purchase you make with us. My team and I will go above and beyond to take care of you. But my first priority is to turn you into the musician you were meant to be.

So all I ask is that you make that guarantee to yourself first, and I'll do everything I can to push you towards your vision of success.

So take action and let's get started right away. Click the button to begin!

Enroll Today!

P.S. - If you were skimming and just wanted to see what the offer was for, you're joining my brand new intensive called Indie Basic Training and you're getting nearly 5 hours of video content (one hour per day) to give you clarity on the five most important areas of your music career and how to stop the leaks in your income, social media strategy, song release strategy, artist brand, and on Spotify.

Here are some frequently asked questions:

What artists are saying...

Marcelo Cervone
✅ Verified Review

“Ever since joining I’ve had a boost in my sales on Bandcamp, I’ve had a boost in my subscribers on YouTube and my followers on Instagram, but most importantly I’ve had a boost in the response to my music. One of the key things that Ryan at the Indie Music Academy keeps driving home is that you need to share your music through storytelling… and now I’ve been spending a lot more proactive time instead of wasting my time… I really recommend it!”

Malik Charles
✅ Verified Review
"It’s such an oversaturated market today that so many underground artists are struggling to get heard and honestly I was one of those artists. But thanks to Ryan and the Indie Music Academy, thousands of people around the world were able to listen and love my music like I thought that they should, and that would have never happened without the resources at this academy. So if you have any doubt in your mind about whether or not this is the right choice for you…it is."
Roger Paul Peterson
✅ Verified Review

"Ryan is a brilliant songwriter, musician, and music production guru. Ryan also runs the Indie Music Academy where he has trained thousands of independent musicians (including me) on collecting from the complex network of music industry royalties, setting up a performing rights organization, thinking through the fan journey, and a host of other present-day music industry imperatives. Ryan has been instrumental (is that a pun?) in helping develop my ecosphere of websites, social media, and all the behind-the-scenes technologies needed for music promotion, communication, and effectiveness. Even in the midst of Ryan and his wife re-locating from San Diego, California, to Nashville, Tennessee, Ryan made himself available to help me with a crucial promotional challenge, to assure my successful release."

Instant Access!

Only $197

Here's what happens next:

  • Enroll in the course today and you'll immediately receive the first day of video training and will continue for a total of 5 days.
  • Immediately Receive ALL the Bonus Documents
  • If you ever have any questions or concerns, just leave a comment below the training videos!
  • Lifetime Access inside your Indie Music Academy Training Portal.
Enroll Now

You are ready for this if you are:

Passionate about your music career and ready to improve drastically.

Done making excuses to your family about when your music is going to really “take off.”

Sick of seeing others in the industry being more successful than you (and less talented).

If you've been wondering why nobody is engaging with you online.

Ready for it to be easier to brand yourself and tell your story.

Willing to go all in on your music the right way.

You know what you need to do to become successful. What are you waiting for?

Join "Indie Basic Training" Today!